Online Class | Market While You Write: Building an Audience [Beth Jusino]

Time: - - - PT
Capacity: seat
Member Price: $216.00
General Price: $240.00

Beth is happy to accept students to this class after the first session. If you would like to register after our online portal has closed, please call 2063227030.

Intermediate / Advanced | Like it or not, marketing is part of a modern author’s job description, and it starts long before the book comes out. This is a class for the writers who are baffled when an agent or publisher asks them to describe their “platform,” and for writers who are considering self-publishing but don’t know how to find early adopters. With lots of time for discussion and guided assignments between classes to help students create personalized marketing plans, this four-part class explores a variety of practical, inexpensive, and realistic ways for “pre-published” authors to gather a community of readers and influencers. This class takes place online through our partners at Wet Ink, and sessions can be completed at your own pace throughout the week.

Most classes are offered at a general and member tuition rates based on instruction hours, with Hugo House members receiving a 10% discount on classes fewer than six sessions.

Early bird discounts are available during the first two weeks of registration and apply to both general and member tuition rates.

To help provide financial accessibility to our class offerings, some classes each quarter are offered with a sliding-scale tuition model, allowing students to pay what they can for the class. For these classes, tuition increments starting at $5 and going up to 125% of the standard pricing will be listed on the page.

Hugo House will only process refund requests that are submitted 5 business days or more before the class start date. To request a refund, log in to your account, go to “My Account,” select the “Orders” tab on the left-hand side, click the appropriate order, and request a refund for your specific class. Administrative fees apply. Please see our full refund policy here.

We do not record classes. However, an exception if a student has specific access needs.

We encourage students to only sign up for classes that fit with their schedule.   

We do not tolerate racist, sexist, homophobic, ableist, transphobic or any other oppressive behaviors, regardless of who commits them. Please check out our full community guidelines by clicking here. If an instance of community guidelines are violated and not resolved within the classroom, students may let us know by filling out the student incident report.

Classes may be cancelled if less than the minimum number of students are enrolled within ten days before the class start date. If Hugo House needs to cancel a class for any reason, students can choose between receiving a full credit toward future classes or full refund.

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