Author Marketing That Won’t Make You Miserable [Beth Jusino]
CLASS UPDATE: This class will now take place online. This has been updated from the print catalog.
All Levels | This class explores the author’s role in marketing their books. We’ll look at when to use (and when to ignore) social and traditional media, events, influencers, contests, and other creative ways so that you’re prepared to build an author platform, promote a new release, or put life back into a book that’s been out for a while. Most importantly, this discussion will show you how to use your own unique strengths and passions, rather than following someone else’s formula.